Help us design the Baiguan China tour

We’re planning a business excursion tour to China — want to join us?

Dear valued Baiguan reader,

At Baiguan, we’re committed to helping global investors and business leaders uncover real opportunities in China through on-the-ground, contextualized, and data-driven insights.

Over the past year, we’ve highlighted where we believe China’s real growth lies over the next decade—from the rise of lower-tier cities (beyond just Beijing and Shanghai), to the Gen Z–driven "new consumption" boom, and the emergence of frontier technologies like AI from Deepseek and humanoid robotics. Many of these themes have already been translated into fruitful returns in the secondary market.

But reading about China’s opportunities is one thing—experiencing them first-hand is another.

We believe that the best way to deepen your strategic understanding of China is to come and see it for yourself. Meet the founders and operators of tomorrow’s Pop Mart and Deepseek. Hear directly from the companies shaping China’s next growth cycle.

That’s why we’re planning to organize an exclusive, small-cohort China Business Excursion in Q4 this year. This first trip will be designed specifically for professionals in leadership roles at investment institutions, so we can curate meetings and site visits that match your profile and interests.

(If you’re a corporate executive, personal investor, or researcher—don’t worry, we’re planning more trips in the future tailored to different cohorts. We want to ensure each group gets the most relevant and valuable experience by aligning you with the right people.)

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There are other China tour options out there. Why choose Baiguan?

We’ve been operating in China since 2016, working closely with top-tier corporates, family offices, investors, local government, and startup entrepreneurs. With our network, we’ll connect you to the right people—whether they’re rising startups, industry giants, or regional leaders.

Additionally, identifying and uncovering real growth opportunities is what we do every day for our clients at BigOne Lab—the parent company of Baiguan and China’s leading data intelligence firms. We know which cities, industries, and people are most worth your time, so you can make the most of your visit and discover where the real opportunities lie—beyond headlines and media stereotypes.

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But before we finalize the details, we’d love to hear from you—your interests, expectations, and needs. This will help us design a trip that brings maximum value.

If you're interested in joining or simply want to help us shape this initiative, please reply to this email with your thoughts on the questions below.

Or, if you'd prefer a face-to-face chat online, just reply with your available time slots—we’d love to connect.

1. What’s your professional background? (Institution / role / seniority level)

2. Are you planning a trip to China in the near future? (If yes, when? Will you combine this trip with other business, conference, or leisure plans?)

3. Ideally, we want this to fit into your next trip to China, so you can add a few extra days to meet with Chinese companies and explore the local business scenes. Does a 2–3 day timeframe (possibly covering 1–2 key cities) align with your schedule, or would you prefer a longer / shorter trip?

4. Which themes interest you most? ("Lower-tier city growth" / "New consumption & GenZ trends" / "High tech & frontier technology" / other, please let us know)

5. Are there specific industries or companies you’d like to visit?

6. Any cities in particular you’d like to explore?

7. What types of people would you like to speak with? (e.g. tech leads, operations, investor relations, C-level)

8. Would you prefer a flexible format (arranging hotels and travel yourself), or a full-service package including logistics and accommodation?

9. Are there any other areas you’d like to explore, or any concerns you have about traveling to China that we haven’t mentioned?

Thank you for being part of the Baiguan community—and for helping us co-create experiences that unlock new opportunities in China.

Warm regards,

Amber Zhang