About Us

Baiguan is made for anyone with a real stake in China. Your trusted partner for accurate and sharp insights about China, Baiguan is powered by massive and unique sources of on-the-ground data, cross-boarder researchers with decades of domain expertise and cutting-edge technology. We publish multiple times per week on current affairs and unique business topics such as:

Baiguan, or 百观, literally means "A Hundred Perspectives" in Chinese. This name calls upon a metaphor similar to the Chinese idiom "盲人摸象 blind men touching an elephant", in which a blind man may touch on an elephant's ear and confidently declare that an elephant is no more than just a huge ear. It speaks to a core flaw of human cognition, that we can only see things that we are able to see. Our tunnel vision is just an unavoidable part of us. The only way a person can be wiser is to try to at least to have more perspectives, more "Baiguan", so hopefully when the blind man touches the leg, the belly and the tail, he might be able to piece together something closer to truth.

This tunnel vision is especially strong when it comes to China. To begin with, we all know China is massive. There is simply no one way to describe this huge, often self-contradictory country. You have to employ data and technology to grasp the multi-faceted nature of this subject.

China is also an enigma to many observers. She is an enigma partly because of the cultural divide between her and the outside world. It is also because there just aren't many interpreters who are both capable and trustworthy, someone who can stay to the facts while also speaking your language. Now, as the world has once again become more and more divided, the necessity for such interpreters only becomes stronger.

So this is the mission of Baiguan. We want our content to be both fact-based and interesting. Here you will not find conjectures, second-guesses and made-up stories. You will not find ideologies on either sides of the Pacific. You will only find information that matters. Grounded in our massive datasets spanning commerce, retail, social media, foot traffic, vehicle traffic, delivery, mobile traffic, production activity, transaction receipts, user panel, etc., we strive to present you with only credible, multi-faceted and actionable insights about China. In short, Baiguan will be your trusted, matter-of-fact partner when it comes to doing business in China.

A typical subscriber of Baiguan is someone who:

  • Has a stake in China, be it a financial stake, a private investment, a business operation, a career, or simply a strong intellectual stake

  • Is often intimidated by a constant stream of shocks from China as a result of changes in user behaviors, policies, geopolitics and a general lack of context

  • Craves for insightful, fact-based, and contextualized content about China that actually matters, instead of stereotypical stories or over-generalized takes

For more details about the story behind us, about our key beliefs, principles and assumptions, please read this article about the story behind the creation of Baiguan.

For existing institutional clients of BigOne Lab, you are entitled to 1 complimentary professional-tier subscription for each $10,000 spent annually at BigOne Lab. Please contact your sales representative for complimentary access if you meet this criteria.

For readers who have the option of having the subscription expensed by the company, we have put together an email template that will hopefully save you time:

Email Template for Baiguan Reimbursement

*Baiguan is powered by BigOne Lab, China's leading data-driven provider of market research and analytics that was founded in 2016 by information services industry veterans from Bloomberg, BlackRock, YipitData, Nielsen. BigOne Lab's products and services are trusted by 100+ top institutional investors and corporates around the world. BigOne Lab is also invested in by a number of institutional investors, including S&P Global. Incidentally, Baiguan Technology 百观科技 is also what BigOne Lab is commonly known as in China.

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People

Follow me for data-driven insights on China
Driven by deep compassion for humanity and an enduring bond with ethnic memories; MS Finance at Boston College
Be a critical learner!
dedicated to uncovering investment opportunities in China
Covered Internet sector. Trying to be an independent thinker.
CEO of BigOne Lab, 🇨🇳's leading alt data company. Write 2 newsletters 1) Baiguan, providing data-driven insights and context about 🇨🇳's biz & econ, and 2) China Translated, a practical review of events with long-term impact
Co-editor@BAiGUAN. Chairman@BigOne Lab. Lecturer@Tsinghua U. Write on hidden trends in China's business, life, society, with the help of terabyte of data and AI. @UVA 2011 Foreign Affairs/Econ.
A lawyer, an observer, and a learner.
Investment manager from the frontline of China’s stock market, restless investor & entrepreneur. Want to know what's inside Chinese investors' mind?